CEO - Bandwango
Mo is the CEO of Bandwango, a Salt Lake City-based company serving the DMO & CVB industry. Bandwango uses a Destination Experience Engine focused on improving the visitor and local experience through the creation of curated experiences delivered via mobile web applications - no apps to download. Recent examples of curated experiences include attractions passes, golf passports, show your badge programs, ale trails, wine tasting passports, and local savings programs. Mo founded Bandwango because he saw an opportunity to better serve the needs of the mobile customer looking for things to do in destinations. Prior to founding Bandwango, Mo worked in a variety of positions, including systems engineer, software architect, and most recently at the University of Utah - where he was working on a PhD in Bioengineering.
TA Day 2: Thurs June 14th 2018
1:10 PM - 2:00 PM
Productizing: Transforming Travel Experiences into Products
Panel Discussion - Medallion Room Salon C/D
Is your destination sitting on untapped potential? From Ale Trails and Distillery Tours to History Walks, how can you productize experiences and local attractions to drive increased visitation and brand awareness for your destination? This exciting panel will feature insights into product marketing and how DMOs can build value by productizing unique local offerings.