Solutions Engineer, Attribution Solutions, Tourism Economics
Ellie Meinen
Ellie Meinen is a Solution Engineer for Attribution Solutions at Tourism Economics. She joined the team in 2025, bringing extensive experience in location data, media strategy, digital advertising, and customer success. Ellie specializes in helping clients leverage Attribution Solutions to extract meaningful insights from their media investments and website traffic, enabling a deeper understanding of visitation trends.
With a background spanning the location data industry and travel-focused media strategy at an advertising agency, Ellie is passionate about delivering actionable insights and empowering clients with data-driven knowledge. Her ability to translate complex analytics into strategic opportunities—combined with her deep understanding of the tourism industry—helps clients maximize impact within their organizations and communities.
Proving the Website’s Value: Attributing Digital Engagement to Economic Impact
Wednesday, May 13th (Day 1)
3:00 PM - 3:45 PM
Grand 8
Your website drives more than traffic — it drives visitation, spending, and measurable economic impact. In this session, Tempest and Tourism Economics will showcase how the Website Impact Calculator helps destinations connect GA4 engagement, attribution data, and real-world visitation outcomes. Through case studies from Lancaster, Colorado Springs, and Galveston, you’ll learn how to translate website performance into clear, board-ready economic impact insights.
