Director, Growth Marketing, Tempest
Kyle Huff
Roundtable: AI in Action
Wednesday, May 13th (Day 1)
11:00 AM - 11:45 AM
Grand 8
From marketing to sales to visitor services, AI is reshaping how destination teams operate. This session is a collaborative space to explore emerging tools, swap go-to prompts and GPT hacks, and learn how your peers are incorporating AI into daily workflows. If you're experimenting with AI — or ready to start — this roundtable will leave you with fresh ideas and practical use cases.
Optimizing for AI Discovery: Navigating SEO, GEO & Hard Truths
Wednesday, May 13th (Day 1)
1:45 PM - 2:30 PM
Grand 8
AI has already upended how travelers find information — and if your website hasn’t kept pace, you’re already behind. This session cuts through the noise and outdated checklists to show what still works, what doesn’t, and how to build a future-proof strategy rooted in helpful, original content. No gimmicks. No fluff. Just what it takes to stay visible and relevant in the age of AI and zero-click search.
Featuring:
Kyle Huff
Director, Growth Marketing
Tempest