Account Manager, Tempest

Taylor Ander

Taylor is a passionate marketing professional who supports Tempest’s clients as they navigate the changing and competitive travel landscape. Taylor grew up in Jacksonville, Florida and began her marketing career supporting the Winter Park Chamber of Commerce in their marketing initiatives. Today, she brings her diverse experience in marketing and client relations to ensure Tempest clients are fully supported in all facets of their marketing strategies.

On The Agenda
Integrated Marketing

Big Thinking for Community-Minded DMOs

Thursday, October 14th (Day 2)
9:40 AM - 10:10 AM

Ballroom D
Hear from destination organizations about how they maximize their resources and use innovative strategies to drive success. Take away tips and frameworks for thinking big when it comes to leadership, focusing on your community, and more.

Integrated Marketing

Content Architecture that Drives Growth

Thursday, October 14th (Day 2)
2:20 PM - 2:50 PM

Ballroom D
You've defined your pillars. What next? We explore innovative ways to structure your website's content architecture to achieve maximum exposure online.

Integrated Marketing

Marketing to Meetings

Friday, October 15th (Day 3)
10:30 AM - 11:00 AM

Ballroom B/C
How do you capture the elusive meeting and group market? We share strategies destination organizations are using to streamline their performance and create impact for their communities through meetings marketing.

Integrated Marketing

Roundtable Discussion: Marketing to Meetings

Friday, October 15th (Day 3)
11:10 AM - 11:40 AM

Ballroom B/C
In this interactive roundtable, we'll keep the discussion going by talking through the unique opportunities destinations are discovering and sharing successful ways they've connected with meetings and group travel organizers.