Director of Marketing, Visit Colorado Springs
Melissa Williams
Melissa joined Visit Colorado Springs in 2015. As the Director of Marketing, she oversees website management and performance, marketing strategy and implementation, creative direction, copy writing, and advertising. In her spare time, you’ll find her hiking, rock climbing and kayaking around Colorado Springs’ outdoor wonderland.
Roundtable: AI in Action
Wednesday, May 13th (Day 1)
11:15 AM - 12:00 PM
Grand 8
From marketing to sales to visitor services, AI is reshaping how destination teams operate. This session is a collaborative space to explore emerging tools, swap go-to prompts and GPT hacks, and learn how your peers are incorporating AI into daily workflows. If you're experimenting with AI — or ready to start — this roundtable will leave you with fresh ideas and practical use cases.
