Digital Marketing Manager, Visit Overland Park

Danyelle Perry

On The Agenda
Marketing, Web & AI Strategy

Panel: What I Wish I Knew Before My Website Redesign

Thursday, May 14th (Day 2)
9:45 AM - 10:30 AM

Grand 8
Three destination marketers share their biggest lessons learned from recent website redesigns — from managing branding updates and building a strong content foundation to navigating assets, DNS, and internal stakeholder expectations. This candid conversation will surface common pitfalls, creative solutions, and tactical tips you can use to prepare for your next redesign.

Marketing, Web & AI Strategy

Making Places Matter: Ideas That Bring Destinations to Life

Thursday, May 14th (Day 2)
3:00 PM - 3:45 PM

Grand 7
From immersive storytelling and interactive experiences to community-driven initiatives, DMOs are finding new ways to bring destinations to life. This session highlights inspiring ideas from around the world, including a featured case study from Visit Overland Park, and explores how creative approaches help places stand out and stay memorable.