Vice President of Sports and Events, Visit Overland Park
Eric Olson
General Session
Trials and Tribulations: Best Practices and Challenges in Bidding on Sporting Events
Wednesday, May 13th (Day 1)
4:00 PM - 4:45 PM
Grand 7
Sports tourism is a top priority for many CVBs and DMOs — and it's getting more competitive. Rising event costs and an intensifying arms race in facility development are forcing destinations to rethink how they stay relevant. Join this interactive panel for an honest look at the challenges and a practical discussion on the strategies that help destinations bid smarter and win more.
